Free People

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Free People is a specialty women’s clothing brand designed for women who live free through fashion, art, music, and travel.
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Working as the Motion and Graphic Designer, I worked cross functionally on all web, social and video assets.

Deliverables:
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• Art Direction
• Digital Design
• Video Editing
• Motion Design

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Designing cross-functionally and supporting motion and graphic asset creation for social, web and paid.

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Building social templates and collaborating with merchandising and marketing teams on different initiatives.

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Created short, eye-catching videos for social media platforms, showcasing the brand's latest collections, promotions, and collaborations. These videos leveraged creative storytelling to connect with the target audience on an emotional level.

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